One essential thing to know in this industry is the necessity of a good story and how to get it published where you want it to be A perfectly placed and delivered story can do wonders for your client – it builds their brand, positions them as experts and thought leaders, and increases their credibility However, getting your story noticed can be a challenge with journos, who often receive hundreds of pitch emails per day Here are a few top tips to ensure your story ideas stand out from the rest 1 Know your audience What is your story about and who do you want to read it Do some research – make sure that when you’re searching for the ideal media outlet to pitch your story to, you

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