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Public Relations
Legacy Brisbane
February 19, 2020
p4 group qbank creative engagement digital
QBANK 
February 24, 2020

Public Relations

Painting the town with Brisbane Street Art Festival

Brisbane Street Art Festival (BSAF) is an annual public arts event that seeks to provide opportunities for creative practitioners and the wider community to develop positive partnerships through engagement and collaboration.

P4 Group was engaged to develop and deliver a robust public relations campaign to drive media coverage and increase overall awareness of the festival, and involved artists, while effective managing the Festival’s reputation.

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KEY OUTCOMES+

78
Pieces of positive media coverage secured over six weeks
28million
Individuals reached
Secured coverage in top tier publications - U on Sunday, ABC Brisbane, Pedestrian.TV, The Urban List
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BRISBANE

(07) 3854 1455
12 Gordon Street
Newstead Brisbane QLD 4006

GOLD COAST

(07) 3854 1455
L13, 50 Cavill Avenue
Surfers Paradise QLD 4217

SYDNEY

(02) 9281 4800
L 10, 20 Martin Place
Sydney NSW 2000
© P4 Group 2020