Launching a $30m boutique retirement community in the heart of Brisbane
Nestled in the northside suburb of Nundah, Alondra Residences features 52 spacious apartments exclusively catering to the over 65s market. P4 Group undertook the Marketing Manager role to target prospective residents, drive sales conversions and enhance the profile of Lutheran Services as a trusted provider of quality and contemporary retirement living.
Sales enquiries to date
People reached through print, radio and outdoor advertising
Unique visitors attracted to Alondra website
Cross promotion partnerships with local businesses
Attendees at Alondra events
Open Rate average on monthly EDMs (industry average is 14%)