Paid, Owned and Earned Media – What’s the Difference?

When it comes to public relations, there are three main types of media we use as communication channels; paid, owned and earned media Each type is very distinct and has

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brand advertising

How to Maintain Consistency for Your Brand Online

One of the most important aspects of building and establishing yourself (or your company) as a brand is consistency Consistency and cohesiveness build credibility and

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Linked in Advertising

5 Ways LinkedIn Can Boost Your Business

How A LinkedIn Strategy Can Positively Impact Your Business LinkedIn can be one of two things to your business: yet another social platform you’ve probably forgotten

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5, 6, 7, Donate! Q&A With Women’s Legal Service Queensland on Dancing CEOs

P4 Group Client Spotlight: Women's Legal Service Queensland Whether you’re passionate about supporting Queenslanders in need, or like to think you would have made a

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7 Simple Tips To Make Your Email Marketing Stand Out

An Email Direct Marketing (EDM) strategy might just be the most underestimated tool in a digital marketer’s box In a world of social media addicts and website

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Client Spotlight: Spicers Retreats

P4 Group currently work with Spicers Retreats on a public relations activity for the each of the Group's luxury hotels and retreats We sat down with Marina Musumeci,

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